Srishti Arya was to the film industry born. Daughter of producer Ramesh Behl and sister of filmmaker Goldie Behl, Srishti has been an independent go-getter since her teenage days, when she jumped into the marketing world at the tender age of 15.
It was the sudden demise of her father that compelled the young Srishti and her brother Goldie Behl to shoulder responsibility of their production house Rose Movies.
Armed with her experience in an advertising production house (Whitelight Moving Picture Co.) and an agency (DCunha’s), Srishti made her production debut in 1998 with the multi-starrer ‘Angaaray’, a gritty thriller starring Akshay Kumar, Nagarjuna, Pooja Bhatt, Paresh Rawal and others. Following this, Sristhi produced Goldie’s directorial debut ‘Bas Itna Sa Khwaab Hai’ (which she also co wrote) starring Abhishek Bachchan and Rani Mukerjee in the lead roles. Her following projects included the 2008 release ‘Drona’, which again starred Abhishek Bachchan with Priyanka Chopra as his female lead, ‘London Paris New York’ starring Ali Zafar and Aditi Rao Hydari and rom-com ‘I, Me Aur Hum’ starring John Abraham, Chitraganda Singh and Prachi Desai. Srishti’s future project include films to be directed but new age luminaries like Tigmanshu Dhulia, Abhishek Sharma, Kanu Behl and Mohit Suri.
Apart from Bollywood, the spunky Srishti has also made a name for herself on the small screen when she floated Rose Audiovisuals pvt ltd in partnership with Goldie. ‘Lipstick’ which was aired on Zee TV, was her debut show which was hailed as bold and new age and set the stage for the kind of differentiated programing that Rose would henceforth stand for. With thousands of hours of programing delivered across all channels namely Star Plus, Life OK (Star One), Sony, SAB Tv, Colours, ZeeTV, Zoom, Star Gold, Channel V and EPIC.
Currently Rose has the mega scale show, Aarambh on air on Star Plus and more shows in the pipeline.
The digital frontier is also not far ahead with shows with all major platforms being in development stages.
An avid reader, feminist and hands on mom to her 14 year old son Veer, Srishti has an infectious joie de vivre which she hopes reflects in her cinema and television programs as well.